Umbrella brand Forum Unterschleissheim

About This Project

Umbrella brand for the “Forum Unterschleissheim”. The Forum Unterschleissheim includes the three areas of cultural events, the city library and museums. The desire to establish this as an umbrella brand was formulated when the contract was awarded to us. A logo was to be developed that united cultural events, the city library and museums in a common appearance. At the same time, these three areas should remain recognizable. We developed a word mark. We typographically designed the terms “culture, literature, history” in a cursive font. Drawn by 3D shadows with soft gradients in the corporate identity colors, they became three-dimensional. Each term on its own and all three together unfold a simple conciseness, which we realized for posters, flyers, an image film, advertisements and incentives. We would also be happy to develop the umbrella brand of your company portfolio. We would be happy to be happy for a personal conversation at Tel. +49 172 890 84 90 .

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